September - December 2023
Amarelo
Business camp for Ukrainian refugee women in Portugal
Project
AmareloAzul is a program for Ukrainian refugee women who want to start businesses in Portugal
The program is implemented through training & mentorship
Support for REFUGEES
Why is it so crucial to support Ukrainian women refugees now?
- > 58 thousand Ukrainian refugees living in Portugal under the temporary protection decree
- 86% of them are women with children or elderly relatives
- Many of them are now sole providers for their families
PURPOSE
AmareloAzul aims to help Ukrainian women start their own small business in Portugal and, as a result, create:
1
A source of income for their families
2
Contribute to the local economy
3
To thank the local community for all the support given to Ukrainians since the beginning of the Russian war of aggression
4
Help other refugees through employment and social integration
The Program
Hands-On Learning
3 months of training. 2 groups of participants, with and without entrepreneurial experience. Mentoring from 20+ leading experts
360º Mentorship
15 mentors to personally guide attendees in management, marketing, communication, sales and strategy
Legal & Accounting Advisory
Consultants to help atendees through all the business registrations and paperwork
Project financing
Pitch competition, where participants can present their projects, aiming to win grants to jumpstart their businesses
*participants with a formed project business plan are admitted
Hands-On Learning
Lectures and seminars by 20+ leading Ukrainian, Portuguese and international experts
360º Mentorship
15 mentors to personally guide attendees in management, marketing, communication, sales and strategy
Legal & Accounting Advisory
Consultants who will assist participants with all business registration and reporting processes
Continuous Support
Support after program for the businesses founded during the boot camp
Business camp
Future entrepreneurs will participate in a 3-month training program with lectures and seminars from leading experts in management, marketing, sales, finance, communications and business strategy. In addition to the online format, participants will also have the opportunity to attend offline events held over the weekend, creating opportunities for networking and further interaction.
At the end of each camp, participants will be able to take part in a pitch competition* and present their projects to a jury. The winners will receive funding for the implementation of their projects.
*participants who have fully formed a business plan during the course of the program are allowed to participate in the pitch competition
ABOUT THE PROGRAM
VIDEO REPORT
Pitch competition
Join the program
Want to apply for our Business Camp?
If you are a Ukrainian woman refugee living in Portugal and:
- want to restart your career in Portugal
- would like to open a micro- or a small business
- ready to undergo a 3-month training process
Team
Experts
Speakers
Olesya
Malovana
Co-founder of Ukrainian Hub
Iryna Shkira
CMO in Rescue Now Fund
Anna Khlyntseva
Entrepreneur, founder of the ITEM conference
Artem Bykovets
CEO, organizational & agile coach, Simplesense
Ievgeniia Rodionova
Founder and CEO of Content.ua agency
Liliya Korop
Marketing & Partnerships Manager, BazaIT
Anton Korchynskyi
Entrepreneur, business coach
Viacheslav Rudnytskyi
CEO, Savvy
Viktoria Paparyha
PR director, Juscutum
Jane Klepa
Executive Director of 1991 Accelerator and Director of Partnerships and Innovation at SET University
João Freitas
General Manager and Head of Engineering Pager Duty
Kateryna Doroshevska
The founder of the BECOME PR agency
Natalie Ustymenko
Head of Direct Marketing Department, Esputnik
Oleksii Orovetskyi
Product Manager, GotPhoto
Lena Pshenychna
CEO, U16 & Sport tech hub UA
Roman Zotov
Brand strategist, Idealers creative marketing agency
Sana Ross
Business coach
Simão Pires
Digital Marketing Hub Director, Worten Portugal
Viktoria Nalyvaiko
Co-founder & CEO, BazaIT
Dmytro Ilienkov
Head of Support, Weblium
Dmytro Kudrenko
Founder and head of Stripo, eSputnik
Oksana Balaban
Financial advisor, iPlan
Mentors
Consultants
Advisors
Mariia Yarotska
Author of the idea, mentor
Iryna Shkira
CMO in Rescue Now Fund
Anna Khlyntseva
Entrepreneur, founder of the ITEM conference
Christian Kumar
Investor and philanthropist, Med Tech Makers Lab and Capital Kinetics
Anna Nosok
co-owner of Digital Agency AA
Ievgeniia Rodionova
Founder and CEO of Content.ua agency
Liliya Korop
Marketing & Partnerships Manager, BazaIT
Olena Bakalo
Expert in Business Development
Program organizer
Ukrainian Hub is an organization aimed at supporting Ukrainian entrepreneurs through training, consulting, mentoring and connection with international startup ecosystems.
If you would like to support this important initiative, please email us via: partners@ukrainianhub.org
PRESS
The first Amarelo/Azul business camp has 40 participants and aims to provide Ukrainian women with "necessary tools to create new businesses and a source of income."
Mentoring sessions from the Ukrainian Hub took place this Saturday at the European Commission Office in Portugal as part of the Amarelo/Azul project supported by SIC Esperança.
A new program has been created to help Ukrainian immigrants in creating a business in Portugal. Olesya Malyovana, one of the founders of Ukrainian hub, presented the business camp project – AmareloAzul, on November 2 at the Web Summit 2022 in Lisbon.
Like millions of people, the russian invasion prompted Olesia Malovana to leave Ukraine. She moved to Lisbon, where she continued to work with startups and created a subsidiary organization of the Ukrainian Hub to support refugees who want to develop their businesses.
faQ
You ask, we answer
Here we have collected the most popular questions about AmareloAzul
Ukrainian women who currently live in Portugal and wish to open or move their business to Portugal. You must be over 18 years old.
It is not necessary, but you must be legally present in Portugal, fulfilling one of the following conditions:
- a temporary residence permit (temporary or permanent resident card)
- have a type of residence or visa that allows for entrepreneurial activity
- apply for one of the above permits.
No. In Amarelo Azul 2.0, the participants will be divided into 2 groups:
- those who have entrepreneurial experience and certain knowledge of business management;
- those who have absolutely no business experience.
The duration of the business camp is 3 months
Start of Amarelo Azul 2.0 – September 8, 2023
Participation is free, and you don't have to invest in the company.
In order to participate in the pitch competition and have a chance to receive funding for the project, all participants must formulate a business plan during the course of the program.
In addition, group members without entrepreneurial experience must complete at least 80% homework assignments and attend at least 20 Q&A sessions.
No, but it would be great to start a business in an area where you have skills or qualifications
Amarelo Azul business camp will include:
- Educational online program with key industry leaders in business management, scaling, marketing, communications, sales, finance, and strategy. Online lectures and Q&A sessions during after-work hours.
- Individual and group mentorship sessions led by Ukrainian and local entrepreneurs that are already successfully running their businesses in Portugal.
- Legal and accounting consultationsto help go through all the paperwork and legal processes of registering a new business.
- Offline events will be held several times a month on weekends with lectures, seminars and workshops.
- Pitch competition at the end of the program, where participants can present their projects and receive grants for their implementation.
Yes, after completing the program, participants will be able to receive legal and accounting support from program experts for at a reduced price or for free
Yes, our consultants will provide full support in the business registration process, including support of business founders while interacting with local authorities
Once we announce a program recruitment, you have 25 days to complete the application form and submit your application. Our expert committee will select participants who will advance to the interview stage. After you have passed the interview, we will contact you by email if you selected.