style=”text-align: left;”>Yulia Petryk is a PR Lead at MacPaw, a successful product IT company from Ukraine. It was she who laid out all the live hacks and emphasized the importance and effectiveness of high-quality business communication with international media. At MacPaw, Julia is responsible for communications in the global market. She has been engaged in PR and digital marketing for more than 10 years, teaches international PR and conducts her own course on product PR. Yulia helps startups from Ukraine get published in Western media.